Illustration of a housing officer composing a weather warning welfare check notification and selecting which residents and teams to notify

askporter Housing — Proactive Care

Start the conversation before residents have to

Silent households, TSM reporting and Awaab's Law Phase 2 all demand outbound. askporter runs your compliance, welfare and satisfaction campaigns from one platform.

The 36% who don't feel heard

After the complaint is the wrong time to check in.

Over a third of households don't feel listened to by their landlord. The ones you never hear from aren't satisfied — they're silent, and the first sign of a problem is often an Ombudsman case, a regulatory notice or a Regulator of Social Housing rating that drops overnight. Proactive Care surfaces hazards before they're formally reported: automated mould and damp monitoring flags a problem and triggers a tenant check-in, so issues get caught and logged before they escalate into the kind of case that triggers the clock under worse conditions (no access, no prior contact, no paper trail).

Only 36% of tenants are satisfied with how their landlord handles complaints.

— Regulator of Social Housing, TSM 2024/25 Headline Report

What the Board measures you on

Four outcomes Proactive Care delivers.

Illustration of a landlord working at a desk while resident enquiries are handled automatically in the background

Reach silent households

The households who never call are the ones most likely to escalate. Welfare check-ins prompt a response, interpret the reply (or the silence), and flag cases for a housing officer before they reach the Ombudsman.

Reach the residents who never call

Increase tenant satisfaction

Residents feel informed and cared for at every stage — from TSM cycles to welfare check-ins to repair status updates. Satisfaction stops being a survey you brace for; it becomes a scoreline you move.

Move past the 66% TSM baseline

Meet compliance obligations

Automated campaigns for damp and mould, fire, cold and other regulatory hazards — with a full, exportable audit trail behind every message sent and every response received.

Awaab's Law Phase 2 ready

Act at the first sign, not the first complaint

Event-driven campaigns fire on a date, a data upload or an IoT threshold — so the team is working on evidence, not waiting for the next complaint to land.

Triggered by events, not diaries

For the roles that sit between the Regulator and the resident

Four roles, one outbound engine.

Directors of Housing / Customer Services

The strategic owner of the resident relationship. Residents who hear from you before they have a problem are more likely to say you listen. Proactive Care gives you that contact, a defensible audit trail for every regulatory conversation, and one platform your team can run campaigns from instead of three.

Illustration of a contact centre agent at a desk, surrounded by scenes of residents messaging, sending photos and receiving notifications across channels

Residents

The people the outreach is for. No app to download, no portal to log into — messages arrive on WhatsApp, SMS or email, and they can reply in their own words, in their own language, on their own terms.

Illustration of a tenant relaxing at home after reporting a repair issue, with an appointment confirmed and a contractor briefed and on the way

Housing Support Teams

The team running the campaigns. Annual satisfaction surveys, welfare rounds and compliance letters go out from the same console. Responses come back in the resident's own words and are routed, scored and logged automatically — no manual transcription, no spreadsheet.

Illustration of a resident receiving a gas safety campaign message on their phone while a housing officer sends the campaign and selects residents to notify

Proactive Care — landlord-initiated outreach, end to end.

Tenant Wellbeing

Rather than waiting for residents to reach out, Proactive Care lets you get ahead — checking in on residents, running compliance campaigns, and gathering TSM survey responses. Campaigns go out across WhatsApp, SMS and email. Residents reply in natural language. Responses are interpreted, routed and logged — and every interaction builds an audit trail the Regulator, Ombudsman or Board can inspect. askporter starts the conversation, not the resident.

  • Welfare & Wellbeing Check-ins — Custom proactive outreach to residents, including silent households — to identify issues before they escalate. Configured per client need.

  • Compliance Outreach — Custom event-driven outreach for mould, damp, fire safety and other regulatory requirements, with a full audit trail. Each programme configured and priced per IoT devices.

  • TSM Survey Campaigns — Automated Tenant Satisfaction Measures surveys delivered across your residents' preferred channels. Natural language responses, automatic result capture.

Illustration of multiple houses across a housing portfolio with notification bell icons, representing a portfolio-wide outreach campaign sent to residents

The outbound cycle, step by step

How a Proactive Care programme runs.

 

Configure

Choose the programme: audience, trigger, content and channels. The scope is yours — one-off TSM cycle, rolling welfare round, multi-month compliance campaign.
 
 

Trigger

A TSM window opens, a compliance date lands, an IoT threshold trips or a data upload fires — and the campaign goes live automatically.
 
 

Outbound

Messages go out across WhatsApp, SMS and email — in natural language, in the resident's preferred channel, with no app or portal in the way.
 
 

Response

Residents reply in their own words. askporter records the reply, scores it, and prepares it for routing.
 
 

Route

Urgent cases escalate to your team with full context. Routine outcomes log automatically. Non-responders are flagged for follow-up — so the silent households don't stay silent.
 
 

Capture

TSM scores, compliance confirmations and welfare outcomes record against the right resident, in the right programme, with the right timestamp.
 
 

Report

A full audit trail is exportable for the Regulator, the Ombudsman, the Board — or the next investor update.

In the operating week

Where Proactive Care earns its place.

Tenant satisfaction

The TSM survey is sent out — 12 measures, answered.

When the Regulator's reporting cycle begins, Proactive Care runs the TSM campaign across your portfolio. Residents reply on the channel they already use — WhatsApp, SMS or email. Responses are interpreted, scored and captured in real time. The raw audit trail is ready for submission before the window closes.

Tenant wellbeing

Six months without contact — the quiet flat on the second floor.

The household that never calls is often the one the Ombudsman hears from first. Proactive Care runs a welfare check-in across your silent households, interprets the responses (and the absences), and flags cases for a housing officer call — before the complaint becomes a case.

Compliance

Getting to know your assets or residents needs so next time they raise an issue it's handled correctly

Sector regulation requires affected homes to receive a clear, documented communication. Proactive Care launches the campaign across your stock in one run, captures replies in the resident's own words, and builds the audit trail the Regulator will ask for — without adding a single letter to the outbound post tray.

Sensor-informed, not sensor-alarmed

Flat 14's humidity trend doesn't wake anyone up — it asks the tenant a question first.

Three weeks of rising humidity readings in Flat 14. The first move is a message to the resident: is the extract fan running, is there condensation, is the window vent open at night? The answers travel with the sensor trend into the ticket Proactive Care hands to the mould & damp workflow — not a raw alert, but "extract fan fault suspected, resident confirms window vent stuck, suggests fan replacement + mould survey."

Against your alternatives

What makes Proactive Care different.

Illustration representing an automated conversation starting

Starts the conversation. Not the resident.

Resident Engagement answers the phone. Smart Repairs fixes the boiler. Proactive Care is the only capability in the portfolio that runs outbound — landlord-initiated welfare, compliance and satisfaction campaigns that keep you ahead of the Regulator and the Ombudsman, not behind them.

Illustration representing per-programme pricing

Priced per programme, not per seat.

Each campaign is designed, configured and priced for what it's actually doing — a one-off TSM cycle, a year-long damp and mould watch, an asset-register collection exercise. You pay for the programme, not for an internal headcount model that has nothing to do with how outbound works.

Illustration representing resident feedback in their own words

Responses captured in the resident's own words.

The campaign doesn't stop at outbound. Residents reply in natural language on WhatsApp, SMS or email — askporter interprets, scores and logs every response, so your TSM submission and your welfare log come from the same source of truth, not from two different systems and a reconciliation spreadsheet.

Illustration of a calendar event automatically triggering a task list

Triggered by events, not diary entries.

A TSM window. A compliance date. An IoT threshold. A data upload. Any of these can fire a programme — so your outbound runs on what's actually happening in the stock, not on whoever remembered to schedule the next send.

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Ready to start the conversation?

Whether you have one programme to run or a full resident journey to transform, Proactive Care is ready. Scope a standalone campaign, or see how the full askporter Housing platform handles every outbound, inbound and repair moment on one system. A 30-minute call is enough to know if it fits.